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	<title>Online Identity and Reputation &#187; Definitions &#8211; Concepts</title>
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	<description>Personal Branding &#38; Corporate Branding in social media</description>
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		<title>How to Create and Manage your “Personal Brand” on the Internet (Online Personal Branding)</title>
		<link>http://online-reputation.axiopole.info/2008/08/20/create-and-manage-your-personal-brand-online-personal-branding/</link>
		<comments>http://online-reputation.axiopole.info/2008/08/20/create-and-manage-your-personal-brand-online-personal-branding/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 14:45:29 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Content Aggregators]]></category>
		<category><![CDATA[CV 2.0]]></category>
		<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Personal Branding]]></category>

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		<description><![CDATA[For most of us, job security and the possibility of spending our entire career at the same company are things of the past. Now we have to manage our careers in a different way. To sell their goods and services, most companies have a marketing department that handles everything from brand strategies and packaging to [...]
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		<title>Personal identity vs. Professional reputation</title>
		<link>http://online-reputation.axiopole.info/2008/07/27/personal-identity-vs-professional-reputation/</link>
		<comments>http://online-reputation.axiopole.info/2008/07/27/personal-identity-vs-professional-reputation/#comments</comments>
		<pubDate>Sun, 27 Jul 2008 14:10:17 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Personal Branding]]></category>

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		<description><![CDATA[It is important to protect your personal identity and to promote your professional reputation on the Internet. I. Why should you protect your personal identity? Your personal identity isn&#8217;t just made up of your first and last names. It also involves the following information: - Mailing address - Date of birth - Personal telephone number [...]
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		<title>Building your Reference Network (2/3)</title>
		<link>http://online-reputation.axiopole.info/2008/07/20/building-your-reference-network/</link>
		<comments>http://online-reputation.axiopole.info/2008/07/20/building-your-reference-network/#comments</comments>
		<pubDate>Sun, 20 Jul 2008 14:44:35 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[CV 2.0]]></category>
		<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Personal Branding]]></category>

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		<description><![CDATA[Post 1/3: How to manage your professional reputation Post 2/3: Building your Reference Network Post 3/3: Tools to build and manage your reference network As I wrote at the end of my last post, your professional references are an asset not only in any job search but, most of all, in your career as a [...]
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		<title>How to manage your professional reputation (1/3)</title>
		<link>http://online-reputation.axiopole.info/2008/03/05/manage-your-professional-reputation/</link>
		<comments>http://online-reputation.axiopole.info/2008/03/05/manage-your-professional-reputation/#comments</comments>
		<pubDate>Wed, 05 Mar 2008 14:14:44 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Evaluation Systems]]></category>

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		<description><![CDATA[Post 1/3: How to manage your professional reputation Post 2/3: Building your Reference Network Post 3/3: Tools to build and manage your reference network The systems used to manage reputation on specific e-commerce sites (eBay, PriceMinister,…) help sellers and buyers achieve recognition as « good sellers » (those who deliver within the agreed-upon time frame) [...]
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		<title>eBay, a universal system for evaluating reputation?</title>
		<link>http://online-reputation.axiopole.info/2008/02/28/ebay-a-universal-system-for-evaluating-reputation/</link>
		<comments>http://online-reputation.axiopole.info/2008/02/28/ebay-a-universal-system-for-evaluating-reputation/#comments</comments>
		<pubDate>Thu, 28 Feb 2008 20:16:01 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Evaluation Systems]]></category>

		<guid isPermaLink="false">http://online-reputation.axiopole.info/2008/02/28/ebay-a-universal-system-for-evaluating-reputation/</guid>
		<description><![CDATA[Through face to face interactions, discussions, and other regular social intercourse, we are able to gauge and evaluate the character and actions of a person. If the relationship becomes important (business, partnership, hiring, love, leisure,…) and we need to know more, we can even sound out this person&#8217;s circle of acquaintances. But how can we [...]
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		<title>Classifying the tools of online reputation management</title>
		<link>http://online-reputation.axiopole.info/2008/02/25/classifying-tools-of-online-reputation-management/</link>
		<comments>http://online-reputation.axiopole.info/2008/02/25/classifying-tools-of-online-reputation-management/#comments</comments>
		<pubDate>Mon, 25 Feb 2008 14:59:37 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Cleaning Tools]]></category>
		<category><![CDATA[Content Aggregators]]></category>
		<category><![CDATA[Definitions - Concepts]]></category>
		<category><![CDATA[Evaluation Systems]]></category>
		<category><![CDATA[Monitoring Tools]]></category>

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		<description><![CDATA[ertain services, such as Google with its PageRank algorithm or eBay, owe the lion&#8217;s share of their success to their reputation management systems, even though these do not represent their core offering. Thus, one can argue that reputation management is sometimes a very useful “add-on.” One could even go so far as to define Google [...]
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		<title>The impact of our digital life on our identity and reputation</title>
		<link>http://online-reputation.axiopole.info/2008/02/10/impact-digital-life-identity-reputation/</link>
		<comments>http://online-reputation.axiopole.info/2008/02/10/impact-digital-life-identity-reputation/#comments</comments>
		<pubDate>Sun, 10 Feb 2008 14:05:51 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Definitions - Concepts]]></category>

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		<description><![CDATA[I. What is a digital life? By opening up a brand new space, the Internet allows us to sometimes lead another life, one very different from our day to day existence, a digital life! We create this digital life every time we use the many Internet services available to us, services which may not have [...]
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		<item>
		<title>What is reputation &#8230; in the digital space?</title>
		<link>http://online-reputation.axiopole.info/2008/02/03/what-is-online-reputation/</link>
		<comments>http://online-reputation.axiopole.info/2008/02/03/what-is-online-reputation/#comments</comments>
		<pubDate>Sun, 03 Feb 2008 14:17:22 +0000</pubDate>
		<dc:creator>Olivier Zara</dc:creator>
				<category><![CDATA[Definitions - Concepts]]></category>

		<guid isPermaLink="false">http://online-reputation.axiopole.info/2008/02/03/what-is-reputation-in-the-digital-space/</guid>
		<description><![CDATA[Welcome to this blog which will deal with reputation management on the Internet. The creation of this blog represents the fruition of 2 years of R&#38;D. Before moving on to other things, it is important to define the meaning of the word &#8220;reputation&#8221; and to touch on some of the stakes involved in the management [...]
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